2023 Ford Bronco

2023 Ford Bronco® - Delivering Excitement in Every Mile

Your next adventure is scheduled for excellence when cruising in the 2023 Ford Bronco®, your next Franklin road trip will become unforgettable. The Bronco is uniquely designed to usher you toward a more enjoyable journey. Its unmatched performance, unbreakable toughness, and captivating style excite the adventure lover inside you.

Release the Beast

Pave a path toward greatness in the new Ford Bronco®. Delight the Milwaukee roads in an SUV designed to take you the distance. Whether you're hitting the trails or crushing the pavement, the Bronco is the powerful steed you need under your command.

Nothing stops the Ford Bronco® from succeeding. It's specially engineered to take you the distance. Command the backroads of Waukesha, scour the heights of Franklin, and push the boundaries in Milwaukee. The new Bronco® lets you challenge the status quo and win.

Two New Models For 2023

Introducing Bronco® Heritage and Heritage Limited Editions. Embodying the performance, power and technology of a modern SUV with the styling cues of the 1966 original.

Available Q2 2023. Bronco® Heritage Editions are exclusively available for current unscheduled order holders. However, supplies are limited and there are no guarantees.
Preproduction models shown.

Bronco® Heritage Edition

Big and bold squared-off fenders. 17-inch Oxford White-painted wheels. Classic Tu-tone paint and more personify the spirit of 1966.

Bronco® Heritage Edition

Inside you'll find these 60's style plaid cloth seats, an Oxford White instrument panel and other details reflect its classic look.

Bronco® Heritage Limited Edition

Its classic profile gets vintage "dog dish" center High-Gloss Black-painted wheels, two exclusive color combination options and original, script-style inspired Bronco badging.

Bronco® Heritage Limited Edition

Throw-back styling gets an upgrade with leather-trimmed, perforated plaid vinyl seats, white interior accents and other features.

Adventure Adaptable

A selection of easy-to-remove doors and tops. Purposeful off-road design. Rugged hardware and components. Attachable tents, multi-functional roof racks and accessories. Wherever your journey calls, Bronco® SUV answers.

Preproduction computer-generated image with optional equipment shown.
Always consult the Owner's Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.
Removal of doors for off-road use only.

Ford Bronco® Roofs

All two-door models come with standard hardtop. Four-door models come with a standard soft-top with hard-top optional. Raptor®, Everglades and Heritage four-door also include the hardtop.

Preproduction computer-generated image shown with optional equipment.

Go Over, Around or Through, It's Up to You

A solid, ground-gripping 4x4 powertrain and Terrain Management System. Radical approach, break-over and departure angles. All working together to help you venture out as far as you want.

Preproduction computer-generated image shown with optional equipment and available Ford Accessories.

Formidable From Any Angle

Approach. Brake-over. Departure. Bronco® SUV has the angles that can take on the sharp drops, steep inclines and unexpected off-road encounters.

Preproduction computer-generated image with optional equipment shown.

Ground Clearance & Water Fording

Safely and easily hop over sharp rocks, logs and other nasty obstacles. A high-mounted air intake lets you power through creeks, streams and muddy bogs.

Always determine the water depth before attempting a crossing and proceed slowly. Refer to your Owner's Manual for detailed information regarding driving through water.
Preproduction computer-generated image with optional equipment shown.

Comfort Meets Durability

Depending on the series, the level of interior finishes goes from Standard (just the essentials) to Lux (with amenities like a big screen and a heated steering wheel). Choose yours depending on how dirty you plan to get, how much gear and passengers you'll carry, and how much style you want to bring to the trails.*

*Cargo and load capacity limited by weight and weight distribution.

2-Door Cargo Capacity

Enough for all the outdoor stuff you take along, with up to 22.4 cu. ft. of cargo space behind the rear seats. Fold the seats flat for a maximum 52.3 cu. ft. *

*Cargo and load capacity limited by weight and weight distribution.
Preproduction computer-generated image shown with optional equipment and available Ford Accessories.

4-Door Cargo Capacity

The soft top has 83 cu. ft. of maximum cargo volume behind the first row with second-row seats folded down. The four-door hardtop offers 77.6 cu. ft. of space. *. Both allow for easy storage of all four removable doors with the available storage bags. **

*Cargo and load capacity limited by weight and weight distribution.
**Onboard door storage not possible on 4-door models equipped with the available slide outtailgate.
Computer-generated image with optional equipment shown.
Removal of doors for off-road use only. See Bronco Owner's Manual for detailed information.

Slide Out Tailgate

The available slide out tailgate adds more versatility to the Ford Bronco® with its ability to function as a table, work surface or step to access rooftop cargo. Once you're done, it conveniently stows under the load floor, so you don't have to remove any gear. *

Late availability.
*Cannot store doors with this feature as it raises the load floor. Applies to 4-door models only.

Electronic Front and Rear Locking Differential

Hard-core hardware for the hard-core off-roader. When both "lockers" are engaged, each wheel spins with the same speed and torque.

  • Dana 44 AdvanTEK® M220 solid rear differential with Spicer® Performa-TraK electronic locker.
  • Dana AdvanTEK® M210 independent front suspension with Spicer® Performa-TraK electronic locker.
  • Electronic Front-Locking Differential

    Go from open to full-on locked at the flip of a dash switch with the Dana AdvanTEK® M210 independent front suspension with Spicer® Performa-TraK electronic locker. Standard on Badlands®, Wildtrak®, Everglades, Raptor®, Heritage and Heritage limited. Also included in the Sasquatch® Package available on all trims.

    Always consult the Owner's Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.
    Preproduction computer-generated image with optional equipment shown.

    Custom Order Your Ford Bronco®

    Become the architect of your next journey. Custom order your new Bronco at Hiller Ford and design a driving experience you'll love. Choose the right wheels, convenience features, appearance packages, and more. Your journey is a masterpiece waiting to be written. Let Hiller Ford hand you the pen.

    Contact Us to Learn More

    Get your wheels wet while staying dry in the Ford Bronco. Visit us online or call our dealership to learn more about this exciting vehicle. With the 2023 Bronco in your corner, nothing is impossible.

    How can we help?

    1. Hiller Ford Inc.

      6455 S. 108th St.
      Franklin, WI 53132

      • Sales: (414) 425-1000
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    Get in Touch

    • Contact our Sales Department at: (414) 425-1000
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